Here is the key sentence in the article.
…an acceleration in the long-term decline of so-called domestic-premium brands, which include Bud Light and rivals Miller Light and Coors Light…
So, are people drinking less beer or are they drinking less piss beer? Could it be that people are having two Hazy Imperial IPA’s with 8+ ABV instead of a six pack of Coors Light? I am taking this headline with a grain of salt.
EDIT: I found my glasses.
No beer for me, just drugs please.
I just want weed. I didn’t even think of buying alcohol for new years, but I did purchase a screen for my pipe.
You son of a bitch, I’m in.
Because it’s expensive, calorie intensive and takes longer to drink than something like whiskey or vodka.
If I’m thirsty, I’ll drink water. If I want to get drunk, I’ll drink whiskey. Beer is the middle ground that just isn’t worth it anymore.
There are some that taste good. But it’s only every once in awhile for me.
Best I can understand, beer is more of a social drink than anything. Slow enough to get most people wasted that they can easily drink for the 2-4 hours they’re at a party or event for without getting too badly drunk
Stop making so many mediocre IPAs. Other styles do exist.
Had the same thought to myself at the Sprouts today. All I wanted was a stout. Not even a Guinness anywhere, but an entire wall of IPA’s and then the rest were hard seltzers.
That’s weird to learn given how many small breweries there are in my city all of a sudden.
beer shipments
That’s the problem. A lot of people are living in and around cities now. We buy beer at the brewery. Do these figures include 1st party sells? Distributors have always been a necessary evil and many states have laws saying you must go through a distributor for selling elsewhere, but many breweries are just doing taprooms now to not have to deal with that. I’d like to see those stats if they exist.
I do understand that many people are buying seltzers now, myself included.
I also wonder how liquor sales are as well.
My wife and I are obviously only one couple, so this is confirmation bias, but alcohol in general just isn’t as appealing anymore. With all this general stress we’ve been going through (struggling with inflation, insane work hours, insane work conditions) alcohol is causing more migraines, sucky morning-after-drinking symptoms, high calories, expensive prices, there’s just no good reason to drink as much as we used to. And it’s not like we drank that much earlier in our lives as well.
Tie this all together with marijuana availability which has none of these cons except for high taxes, then alcohol doesn’t sound as appealing anymore.
Is this trend only the US? Would be interesting to see how it is in other countries and how it correlates to economic and social indcators
ليس هناك مصير إلا ما نصنعه لأنفسنا
Meanwhile my drinking has hit personal record highs this year. Yay depression.
Please, be careful with that, alcohol usually makes depression worse
Even if you don’t stop completely, and instead only drink socially as opposed to alone I think you’ll feel a lot better. I know I did! Plus, the feeling of waking up every day 100% sober with no hangover is better than all the drunken nights. Whatever you choose, good luck…
I don’t know you, but I understand how tough depression is. Just remember when things get bad that this stranger on the internet loves you. I want to see you happy and I’m sure you’ll make it there :)
Beer drinkers have diversified
I drink IPAz when I only want to have 2 drinks instead of 10.
Turns out, that’s most of the time
Not for lack of effort on my part.
Removed by mod
No joke, it’s all the seltzer marketing that gets people to spend way more on way less alcohol.
It was successful as fuck. Just look at all the streamers shilling it.
