

To add on to what others have said:
It is also part of the white supremacist manual* and we have seen it for decades. It used to be that people would “joke” about how their thoughts aren’t “politically correct” before they say something. But mostly it was the idea of accusing people who care about… anything of being a “social justice warrior” and so forth.
The idea being that you make people react with “Ugh, not again” rather than “Yup, that is fucked”. It equates both sides and encourages people to become “apolitical” because they are privileged enough to not have to actually care.
And that is more or less it now. The idea is that if any character has even a hint of melanin, all the usual chuds will lose their god damned minds and try to destroy it. And yeah, everyone hates asmongold et al. But they also hate the people who “take the bait”. And the studios rapidly learn that it will mostly hurt their sales to have anything but the whitest of white cis men as heroes and the whitest of white big titty girls as damsels.
Then EVERYONE is happy. The devs/film makers/whatever don’t have to worry about death threats (hmm. Do you think that best friend might be Jewish? Better play it safe and still threaten to hunt down and rape that guy’s daughter). The people who care about basic humanity don’t have to say anything. And the chuds get to live their fantasies. And everyone else doesn’t have to hear it and can “just enjoy something”. Well, unless they don’t want to be a white dude. But who wouldn’t want to be a white dude, am I right?
It is REALLY REALLY fucking annoying and I strongly encourage people support (that may mean subscribing to) outlets that give a shit.
*: couple decades back there was a pretty major “leak” of a neo nazi handbook for how to indoctrinate people. And it is terrifying how often the same tactics are used. It is probably on archive dot org somewhere?
WWE is a special beast. They embraced The Internet a lot earlier than most media and their social media and astro turfing game is on point. It is why you’ll hear that every single wrestler on the planet’s life goal is to be in the WWE Hall of Fame ™ and why Roman “The Rock’s Cousin Who Was Such A Charisma Void That All His Lines In Hobbes And Shaw were cut” Reigns and whoever the hell is the greatest story ever told on television ™ and so forth.
Spend a bit of time discussing wrestling and you rapidly realize you are talking to a “bot” in that different statements trigger the exact same response from different people.
So it is less that The Fans think that cena taking time out of his busy schedule of caping for a rapist sex trafficker was truly amazing and more that people on twitter and PR folk on The Subreddit told them to think that and they are repeating it.
As for the other aspect:
Because wrestling is “event television” in a way that only sports really is anymore. Andor is one of the greatest shows of all time but, unless you are doing a Reaction podcast, it doesn’t matter if you watch that episode from Season 2 tonight or tomorrow or a week from now. Wrestling and sports? People DO still want to watch that “live” because they are afraid someone will spoil the score of the Bulls game (in large part because we grew up with sitcoms where that was the joke). So, in that regard, it makes more sense to cover it with sports rather than to cut into a movie review with how taylor swift’s boyfriend caught a ball real good.
Which… gets to the last point that is not WWE specific. A lot of people don’t have the time or money to watch it live. This mostly goes back to when PPVs were 50-90 bucks and when all weekly shows were on TV that a lot of “cord cutters” didn’t have. But it also just speaks to the general lack of an attention span. A LOT of the Internet Wrestling Community (IWC)… don’t actually watch wrestling. They follow live threads or watch clips and then they wait for Dave “It’s cool, he just didn’t like her tits” Meltzer to give them a star rating.
It has become a lot more prevalent in the AEW era where we have “something else” on weekly TV (no. TNA didn’t count. I loved TNA but that shit was the #4 promotion even when there were only two on TV in the US) and the “AEW style” is still heavily informed by The Indies and New Japan where people try to tell a self contained story in every match rather than relying on six months of promos on TV. You will RAPIDLY notice that the IWC will barely mention character work that is not part of a clip released by the company or one that was so good that wrestling twitter clipped it themselves. A live thread might lose their shit over how much rotation a tall lady got on a powerbomb spot and then immediately “forget it” because wrestling twitter didn’t care and the company didn’t bother to release a clip of it.