Retailers and suppliers say it didn’t pay to offer products for everyone, and customers didn’t care that much when they stopped

The furniture retailer Malouf sells beds and bedding in a fraction of the colors it did a few years ago. Newell Brands, the Sharpie maker, has retired 50 types of Yankee Candle. Coca-Cola offers half as many drinks. 

Covid slashed consumer choices as companies pared their offerings to ease clogs in the supply chain. The logistical mess is behind them. But many of the choices aren’t coming back.  

Retailers and suppliers across industries—from groceries to health, beauty and furniture—have said that it didn’t pay to offer products for everyone, and consumers didn’t care that much when they stopped. 

  • maynarkh@feddit.nl
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    10 months ago

    Consumer choice in my vocabulary means that I can buy the same thing from different companies, so I, and other consumers, have the ability to “vote with our wallet”. I don’t care how many different colours you offer your thing, I care whether you are abusing a monopolistic market and if you hike prices I am able to buy from people who don’t.

    Consumer choice was dead before the pandemic, and it wasn’t COVID that killed it, but unchecked mergers and acquisitions, and the US’ refusal to enforce basic antitrust law, twisting and breaking global markets.

    • the post of tom joad@sh.itjust.works
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      10 months ago

      Consumer choice in my vocabulary means that I can buy the same thing from different companies

      Right, and recognizing as you do that articles like these are part of the grift, not a separate, objectvely written report by an entity helping us understand the world, is an important lesson for today’s citizen. One very few of us know. This article wants to reframe consumer choice as flavors and colors from a monopoly, not your correct definition.

      Anyone interested in how that works in this article specifically that cannot see it is welcome to pm me, i love breaking down shit like this to the point i annoy people so beware tho

      • ChunkMcHorkle@lemmy.world
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        10 months ago

        Right, and recognizing as you do that articles like these are part of the grift . . . This article wants to reframe consumer choice as flavors and colors from a monopoly, not your correct definition.

        I actually look at anything from Bloomberg or WSJ, among others directed toward the high-end Wall Street and finance crowd, with that presumption before I even click, especially since WSJ became a Murdoch rag and joined the propaganda empire.

        A recent glaring example was the insistence on RTO and all the moralizing that went on in support of it, front page Bloomberg, when the real motivation was (and is) that downtown high-end business real estate investments were tanking because companies were starting to realize they could operate much leaner if they ditched those high rents, either temporarily or permanently. Who has a lot of wealth sunk into urban real estate? Mike Bloomberg, and others like him who decide on what goes front page, with the overt understanding that the purchasing and investment decisions of the unwashed masses will absolutely be influenced by their published stance on a given situation or investment.

        It’s like a high-end pump and dump, but 100% legal, even traditional, and with slightly more finesse.

        It’s a RARE day when I can read something from such a high end finance rag, ask who or what obviously benefits if I believe it, and the answer is no one.

        When the 1%ers want the rest of us to believe something that will affect markets, it will be front and center in these publications.

    • Avid Amoeba@lemmy.ca
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      10 months ago

      I think that voting with your wallet is yet another part of the delusion. It’s portrayed by traditional economic theory as fairly universally applicable with some exceptions. I think the reality is showing it might be the other way around. That it works in a limited set of cases and it doesn’t in most. If you think about it, if voting with your wallet works for a set of goods, then that has to be a competitive market. Then voting with your wallet should be able to produce winners and losers. What often happens to the losers is them or their productive assets getting scooped up by the winners. In either case that makes the market less competitive. Rinse and repeat until you end up with a single or a couple of choices for that good. E.g. you end up with a couple of grocers.

      • maynarkh@feddit.nl
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        10 months ago

        My “finished econ 101 on the second try with mediocre grades” knowledge says that new companies should get created to compete against the winners if they start abusing the paradigm. In reality, I of course see companies raising the barrier to entry through vertical integration and regulatory capture, among other things.

        • SCB@lemmy.world
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          10 months ago

          In reality, I of course see companies raising the barrier to entry through vertical integration and regulatory capture, among other things.

          This article is about this happening less because it isn’t profitable.

        • Avid Amoeba@lemmy.ca
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          10 months ago

          Exactly. Market failure is described in econ 101 but as I remember it, it’s not emphasized as the typical case but rather as the exception. In reality it seems like it’s the other way around. Which … makes sense … given that competition is not efficient for maximizing profit among other variables.

    • SCB@lemmy.world
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      10 months ago

      This is not what “consumer choice” means in this article, and per the article, the consolidation of retail choice at major retailers carves a spot for smaller businesses to offer the variety you’re looking for.

      In a sense, this is a damper on the thing you don’t want - it’s a slight nullification of the “Wal-Mart effect”

  • gary@lemmy.world
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    10 months ago

    The response to COVID was the largest upward transfer of wealth in history. Monopolies? No corporate kings.

    • Jezebelley3D@kbin.social
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      10 months ago

      Yep and they’re still making record profits in the gift of “inflation” when it’s just permanent price gouging now that they have a publicly accepted excuse. How is it inflation when they’re making substantially more revenue year over year?

  • Mister Neon@lemmy.world
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    10 months ago

    I was unemployed before and through most of COVID. I have lost a great deal of fondness for material things. I don’t have a lot of opportunities to impress my peers so, “keeping up with the Joneses” is not a high priority.

    I can’t be the only member of the millennial generation that sees the pursuit of wealth as sisyphean.

  • numberfour002@lemmy.world
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    10 months ago

    Covid slashed a lot of things on the consumer side.

    I was just contemplating today about how many things I’ve purchased, just in the last few months, that have been defective. A pair of shoes, thermostats, blankets, and more. Since December I’ve had 2 somewhat expensive items where they would send me a replacement because the first item I received was defective, and it turns out the replacement has had the same issue. That’s never happened to me before, granted, this is obviously anecdotal.

    And at the same time, it seems like they also slashed customer service not that most companies ever excelled at that to begin with. But even places like Amazon, which supposedly had top tier service, have fallen off significantly in that department.

    So, here I am, yelling at the clouds, but I do wonder where it all ends.