I mean, it’s Miyazaki, marketing would be overkill
Compare that to the latest crappy indiana jones movie.
I never thought I wouldn’t give a shit about an Indiana Jones movie, but here we are.
I was thinking this as well. Action adventure films like it were what got me into filmmaking, yet even I have less than no desire to see it. It’s actually pretty incredible how badly they missed the mark; the trailer just needed open up with Harrison Ford in costume saying something like “why is it always snakes?” followed immediately by the theme blasting up over an action montage. Instead, they chose to show a group of old men talking seriously in a bar, while some utterly stock sounding music underscores it. What were they thinking?
I don’t know about the marketing, but the movie itself was pretty good.
Even the last bit?
Especially the last bit. Most people I went with didn’t like the end, but that’s because they got lost. You can fault the ending for being too subtle.